informed opinion Research Paper

Read this week’s article “Choosing the Right Green Marketing Strategy” provide an informed opinion about: Can established competitors be beaten at their own game? (Should P&G invest in “green” shampoo products to compete in the “green” market?) Why should P&G compete in the “green” shampoo category? Why shouldn’t they compete? (Give an informed argument for either decision.) Which green strategy makes the most sense for P&G? Which “green” consumer segment(s) would that strategy aim to serve