Ethics

Assignment 2: Ethical (Moral) Relativism Ethical (Moral) Relativism In America, many are comfortable describing ethics as follows: “Well, what’s right for me is right for me and what’s right for you is right for you. Let’s just agree to disagree.” Read More …

Marketing

Marketing Strategy Discuss the company’s advertising strategy and how it aligns with its marketing goals. Discuss how the effectiveness of the advertising will be measured. Discuss the promotional strategies that may be used in addition to advertising.